The Influence of Social Media Religious Content on Islamic Identity Formation Among Generation Z University Students
DOI:
https://doi.org/10.55927/fjst.v5i10.10Keywords:
Islamic Identity, Religious Education, Social Media, Generation Z, University Students.Abstract
Social media has become an important source of Islamic religious learning among Generation Z, potentially shaping how university students understand and construct their religious identity. This study examined the influence of exposure to religious content, perceived content credibility, and engagement with religious content on Islamic identity formation. A quantitative cross-sectional survey was conducted among 250 Muslim university students in Bandung City, West Java, Indonesia, using a structured questionnaire. Data were analyzed using multiple linear regression. The findings indicated that exposure, perceived credibility, and engagement positively influenced Islamic identity formation, with credibility and engagement demonstrating particularly meaningful contributions. These findings highlight social media as an emerging environment for Islamic religious education and identity development, emphasizing the importance of credible, engaging, and educational digital religious content
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